The Initiative:
- Brand Positioning Strategy
- Marketing Message Development
- Brand Identity Design
- Brand Collateral Design
- Website Design →
- Photoshoot in NYC
- Email Marketing
The Possibility:
In the corporate world business leaders can be so busy with company growth that they tend to lack the time, attention, and resources to brand and market their business effectively. And yet 92% of customers choose the brand that first comes to mind. That’s where Verge comes into play. We worked with Skyline Risk Management, a full service surety and insurance brokerage in New York City to initiate a full branding process to redefine their brand value proposition and establish the brand’s influence.
We were employed to present Skyline Risk Management as a trusted, progressive company by enlightening their current and future clients on risks they weren’t aware of to further validate Skyline’s expertise and personal care they have for their clients.
Throughout their branding, we believe their message and marketing position became clear and their visual communication emphasized modern, high end quality service.
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